Data Quality | Management

Your business wastes money and loses opportunities if your message doesn’t reach the right consumer in the right household. Our data quality consultants help evaluate the quality of your data today and then create customized solutions to optimize your data for top performance tomorrow. This may include:

• Enhancing your existing data
• Adding new data to create more complete data sets
• Organizing and maintaining more efficiently and cost-effectively

Keeping your data clean and current also brings big dividends to your bottom line. The cost efficiencies may astound you, but they require more than commodity address hygiene services. We become part of your data team. Understanding your challenges and internal processes, we work with you to create the right mix of services to keep your customer information accurate and help you:

• Maximize postal discounts
• Eliminate wasteful printing and mailing of undeliverables or duplicates
• Improve deliverability of mail files by 2-5% or more
• Identify and correct addresses of consumers who have moved
• Avoid contacting consumers who do not want direct marketing solicitations
• Stop contacting the families of deceased consumers
• Suppress undesirable records like prisons, vulgar and nuisance names

For data on U.S. consumers, we are a non-exclusive Full Service Provider of the United States Postal Service® (USPS®) and provide a full range of processing services customized to your specific needs including:

• Address Hygiene
• Merge Purge
• Secure Screen® Suppression Services
• Segmentation and Campaign Preparation
• Postal Presort

*The following trademarks are owned by the United States Postal Service: United States Postal Service and USPS.