• Clients We Serve

    Clients Served

    KBM Group clients are knowledge-based marketers who use data to drive their strategy and programs. We are experts in all things data. If data drives your marketing, we are the company to call.

    BY SCALE

    Midmarket

    KBM Group’s midmarket clients are generally B2C (business-to-consumer) or B2B2C (business-to-business-to-consumer) marketers. They understand the benefits of working with a company that the Forrester Wave Report recognizes for the strength of our full-service midmarket offering.
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    Enterprise

    KBM Group’s heritage is solidly rooted in serving the enterprise market. Our enterprise clients are generally B2C (business-to-consumer) marketers with multiple marketing partners. We integrate the results of all your efforts.
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    Global

    Our global clients are global marketers. They usually have multiple marketing organizations located around the world. KBM Group is everywhere you are.
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    BY INDUSTRY

    Healthcare

    KBM Group: Health Services is the leader in customized Healthcare Marketing Solutions designed to address the needs of this specialized market. Six of the top seven healthcare companies and eight of the top 10 Medicare insurance marketers trust KBM Group to build and manage their databases and overall marketing infrastructure.
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    B2B2C

    KBM Group is an expert in working with B2B2C (business-to-business-to-consumer) to help you focus on the middle “B” and leverage relationships with all constituents in your value chain.
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    Communications

    Communications clients are unique because they typically have a large number of subscribers with detailed transaction data. KBM Group has developed patented proprietary processes to handle this data volume efficiently and effectively to yield the knowledge and insight clients need.
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    High Tech

    Most of KBM Group’s High Tech clients are global, digital, leading edge marketers. They find their customers online, through bought, owned, earned and shared media.
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    Related Content

    After acquiring agency services provider, Marketing Direct, KBM Group launched its new KBM Group: Health Services division to help companies across the healthcare ecosystem improve their competitive position, accelerate growth and sustain profitability.

    Related Links

    KBM Group is an industry leader in providing data-driven marketing solutions that help our clients acquire, retain and maximize profitable relationships with their customers. Explore several of the ways we bring value to our clients:

    > Data Quality Management
    > Consumer Engagement
    > IMPACT® Database Solution

    White Papers

    Success Stories

    Email Engagement Strategy Delivers Improved Across-the-Board Metrics
    KBM Group’s client, a tire manufacturer, wanted to reach and successfully engage target consumers and further leverage the success of their online efforts. READ NOW >

    Data Quality Initiative Delivers 17:1 ROI
    A KBMG Pharmacy Benefit Manager (PBM) client had a very successful direct mail program that was delivering active relationships from 10% of the prospects contacted.
    READ NOW >

    CONTACT US:

    For information: 1-866-ASK-4KBM (1.866.275.4526)

    Email us: sales@kbmg.com

    Press contact: press@kbmg.com